Lion Publishing Services

 In today's business world, online marketing isn't just effective; it's essential   At one time, business essentials were limited to business cards, yellow page ads and brochures. Newspapers, radio and television were used by cutting-edge businesses of yore and still reap huge rewards for big-businesses today. Mass media are generally just not cost-effective for most local businesses. In the 21st Century, it's clear that the impact of these tools is diminished by the world wide web. We search for products and services online from our desktops, laptops and cell phones. Yet most local business owners don't take advantage of the affordability and profits available through online marketing.   Like a business plan and a budget, an Internet marketing strategy is essential for modern-day small business success. While a website provides a good starting point, online marketing requires more than a couple of static web pages. Instead, a successful internet approach re...

 Perhaps a quick introduction and a handy disclaimer is the best way to start this article on Internet marketing. Mainly because you should know who is talking and you should definitely know what you're getting yourself into...   I have been a full-time online marketer for over 5 years now, and I run 9 or 10 sites on the wwww - wonderful world wide web. I make a very respectable living and I enjoy every minute of it. But if you're under the impression that all you have to do is to slap some content together and place it on a web site and watch the money roll in; then you are sadly mistaken. Don't get the wrong impression, you can become a successful online marketer, but it will take a lot of time and work on your part. It just doesn't happen overnight, at least, this has been my experience and we can only write about our own experiences and views. Over the years, I have also found it helpful to get pointers from someone who is actually doing what we want to do. So b...

  Statistics Prove beyond a Doubt as to Who the Winner is!   The internet revolution has truly changed how business is conducted all over the world. The business world is captivated by the powers and the prospects the World Wide Web offers. Online marketing through the internet has become the preferred mode of increasing consumer awareness of their products and services of a significant number of companies the world over. Traditional media marketing done through television, cinema and print medium has taken a back seat to online marketing. Statistics on recent trends indicate a paradigm shift in the choices of business owners, marketing managers and executive assistants to use online marketing as their prime marketing stratagem. However, there are a few skeptics who doubt the clout the internet holds vis-à-vis online marketing and a debate rages on the question of which is better and which mode offers faster and better results. My knowledge, wisdom and experience as a man ...