Lion Publishing Services - Digital Publishing: A Better Way To Read Magazines And Newspapers

 Reading magazines is one of the most common hobbies among women in the age demographic of 18-49. Magazines are the second highest circulated publications of the publishing industry, with newspaper being the first. Traditionally, magazines were bought from newsstands located at the corner of every city street. However, with a change in trends and digitization influencing most industries, digital newsstands are the new thing that the industry has to offer.

What Is A Digital Newsstands?

A digital newsstands is the latest product of the recent developments in digital magazine publishing software. Several distribution platforms offer content in the form of magazines, newspapers and journals, digitally which can be accessed by anyone with a smartphone. These are mostly available on a subscription basis, but a large variety of free content is also available.

With the advent of tablets with 10 inch screen, much like a magazine cover, the publication houses began adapting to a digital format rather than regular print. These digital newsstands were an instant success as they offered a richer reading experience with several interactive systems which made newspapers, magazines and journals more interesting.

In this many professionals platforms like Lion Publishing Services is working rapidly in publishing digitally and helping many people in enhancing their business. You should take assistance from professionals if you are doing it for first time.

Most publishers prefer digital distribution as it enables them to connect to a global market as they have the opportunity to now sell internationally. However, digital publishing isn’t a very easy task to accomplish, it requires experts who can pay proper attention to fine detail like the design and interactive features of a digital publications and advertisements. With proper digital magazine publishing software, any publication house will find digital publishing and distribution to be extremely beneficial and a profitable investment.

The Many Benefits Of Digital Publishing:

Better Scope For Advertising: On regular print, the advertisement printed do not connect well with the subscribers as the content is non-interactive. However, with digital print, these advertisement could be enriched with interactive photos, live web links, as well as videos and animation, which would engage the reader making your advertising campaign, a success.

This attracts more sponsors when compared to regular print editions. The kind of sponsors you get would also differ, with more variety of sponsors available at your doorstep, you will find it easier to publish digital prints.

Global Distribution: The digital publications reach subscriber located all around the global simultaneously reducing the hassle of postage and delivery.

Customer Data At Your Disposal: With digital distribution, it would be easier for you to get their valuable insight and feedback like the readers like and dislikes. This enables you to design better marketing campaigns with tailor made offers which would attract the customer to other subscription. You can also analyze the reading patterns of your audience and enhance the reader’s reading experience with suggestions.

New Audience: With a global audience and more interactive digital content, it would be easier for a publication house to target a younger audience. This would generate better revenues as you’re not just benefiting from your previous audience but also from your pre-existing members.

Hope you understood the new way of publishing newspapers which is much better than ordinary one. In this you should consider experts like Lion Publishing Services to get it done professionally and to avoid loss. By this, you can get as many views as you want without even spending much.